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8 Best Free Video Editing Software for Digital Marketers

The importance of video in the digital landscape is increasing day by day. Only a quality video can help digital marketers to reach a large number of people. But we are not experts in shooting the perfect video in one go, and there is nothing wrong with editing videos with sound, cool effects, and filters. Video is the best way to connect with your customer. Moreover, with the help of video, you can explain your service or the use of the product in detail which helps customers gain a clear understanding of your business. 

A good video, whether it’s a business video, a music video, a marketing campaign film, or whatever else, must go through three critical stages:

  • Pre-production
  • Production
  • Post-production

Post-production is mostly concerned with editing and without it, your entire effort will be a mess. Without editing, the other elements of videography cannot come together to produce the piece of work you are attempting to create.

You can do all these things only once when you know good video editors. In this blog, we’ll talk about some of the best free video editing software that you can use to create your videos. Rather than just mentioning the names, we are also discussing the features of this software so that you will have an idea about them. 

Since the rise of the digital age, so many businesses want digital marketing services, and in digital marketing, video content is the most important, which is why to go to the end and get to know the best video editors. 

Top free video editors to look for 

There are several free editing software on the Internet. After going through many of them, we have listed the best 8 free video editors that you can use for your business. Find them here. 


This is one of the best free video editing software with a wide range of features and an easy-to-use interface. Even if you are a beginner, you can use this software easily. This editor will get unlimited layers, animation, video effects, keyframes, video transitions in real-time preview, and many more. With this software/tool, you can easily cut and trim any video. 

Whether you are Windows, Mac, or Linux user, this editors runs on every system. You can easily drag and drop audio, videos, and images into the editor. This is so easy to use that you can easily import videos from your device to the editor. 


Here are another one of the best free video editors packed with powerful features. It has both paid and free versions. If you are looking for simple editing, the free version is more than enough for you. Working on this software is so easy because it comes with many video tutorials to help you to understand its work. 

Moreover, you can do high-precision trimming on this software. It also has Multicam support, and you can export 720p videos on Youtube. This software also supports a wide range of video and audio formats. Download this to your device and create the best video. 


This is one of the best video editing tools for marketers or beginners, and if you want to create high-quality professional video content without getting in too deep, this is the best platform for you. This is an online tool, and it offers a wide range of features to its users; you will get over 3500 template designs to create engaging video content. Moreover, this platform has a voice video feature. You can convert any blog post into engaging video content. 

With this tool, you can export 60+ videos per month of 720p resolution. Some features in it make it extremely easy to use.

Adobe Premiere Rush 

This is one of the best apps launched by Adobe. If you are looking for a video editing app for mobile, this is best for you. Moreover, it also has a desktop version. This app comes with many features like color, motion, graphics, and advanced editing options. The best thing about this editing app is that you can record videos from the app itself, which is convenient.

It has an easy-to-use interface, and you don’t have to take much effort to use it. This app has both paid and free versions. With the paid version, you will get so many features not available in the free version. 


This is one of the most popular online video editing tools. This online tool is specially designed for the content marketing team that seeks to create quality video content with limited resources. It is used by Time Magazine, The Economist, and many more popular platforms. 

This software offers a wide range of features like themes, colors, music libraries, templates, and so on. Just get this on your device and make one of the best creative videos. This tool has both free and paid versions. In the free plan, you can export videos up to 720P. 


Here is another online video editing tool for the marketer’s videos, social media ads, slideshows, and many more. On this platform, you will also get studio-quality animations. This software has both free and paid versions, but you will get watermarked videos in the free version. 

The premium version of this plan is $29 per month, which comes with huge features. If you want to create a quick, eye-catching video, this is the best platform. 


This video editing tool is only available for Mac and iOS users. This platform also comes in an app version which you can use in the mobile app. Moreover, it also has 4k support, which is the best for professional users. 

With this software, you can add filters or slow down the video. Moreover, you can change the background location and place your character wherever you want. 

Filmora X 

Last but not least in the list. This online video editing tool comes with powerful features that you can use to create the best video content for marketing. You will get many pro features like layering sounds and clips; you can also eliminate background noise while editing and exporting videos in the 4K. 

You can use this platform on Mac and Windows. Get this video editing tool on your device and create attractive, high-quality video content. 

Wrapping up 

In the landscape of digital marketing, there are numerous marketing ideas to grow your business. Today the trend of video marketing is increasing at a rapid pace. Video content is the highest consumable content on social media which is why creating high quality engaging video content is important for video marketers; and without a good video editing software, you cannot create high-quality content. 

Read also :  Videovor .

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